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Campaign landing page

A landing page that turns ad spend into sales.

A campaign ends on a web page. I design landing pages with one goal, fast loading and tracking at every step, so that ad clicks turn into enquiries and sales, not just page views.

Available now

What usually doesn’t work

The problems I see most often. And what I do about them.

  • The ad leads to the home page, where customers have to find the offer themselves.

    A separate landing page with one message that matches the ad.

  • The page takes several seconds to load on mobile and half the traffic leaves before the first screen.

    Light code and images sized for mobile. The first screen should appear instantly.

  • Nobody knows which ad brings in sales.

    GA4 events, pixels and UTM parameters connected from the click to the conversion.

  • The form asks for everything at once.

    A short form or a button to call or WhatsApp, depending on the product.

  • After the campaign the page disappears and the next promotion starts from zero.

    A template you copy for the next campaign and edit in the panel.

Scope

Tick what you need.

The basics are already ticked. Choose the rest and send me the list on WhatsApp. Based on it, I’ll prepare a quote with a cap for each stage.

Process

Five steps, a budget cap for each.

I bill the actual time spent. If a stage takes longer than I planned, you don’t pay more. If it takes less, you pay less.

  1. 01

    Discovery

    A conversation about your goals, an audit of your current site and competitors. For larger projects we meet in person.

  2. 02

    Design

    Structure, copy and design in Figma. You approve the design before a single line of code is written.

  3. 03

    Build

    Custom code for your design, integrations, fast loading and technical SEO.

  4. 04

    Testing and launch

    Checks on phones and computers, conversion tracking and the domain switch.

  5. 05

    Growth

    I watch the data after launch and fix the places where customers get stuck.

The whole process and pricing
Questions

Frequently asked.

Do you also run the ad campaigns?

I design and build the page and the tracking. I can set up campaigns with smaller budgets, and with bigger ones I work with your agency or specialist so the landing page and the ads speak with one voice.

How quickly can a landing page be ready?

Usually 2 to 4 weeks, depending on whether the copy and materials are ready. For a launch with a fixed date, we plan backwards from the launch date.

What will you build it on?

On whatever makes sense for the campaign: a static site on Cloudflare for maximum speed, Webflow if you want to edit it yourself, or Shopify if the page sells a product.

How will I know the landing page works?

Before launch I check every event in GA4 and the pixels. After launch you get a simple report: visits, conversions and the cost per lead.

Hubert Kaniewski

Available now

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